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Author Question: In the You Don't Get More Natural Than Burt case, the company's IMC campaign was based on: a. ... (Read 71 times)

kfurse

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on: Aug 11, 2018
In the You Don't Get More Natural Than Burt case, the company's IMC campaign was based on:
 
  a. Guerilla marketing with street teams
  b. Branded content
  c. Promoting everything natural about the products
  d. The personality of Burt

Question 2

Branded content can be extremely expensive.
 
  Indicate whether the statement is true or false


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maaaaaaaaaa

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Reply #1 on: Aug 11, 2018
Answer to Question 1

d

Answer to Question 2

true


kfurse

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Reply 2 on: Aug 11, 2018
Gracias!

brbarasa

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Reply 3 on: Yesterday
Excellent

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