A push strategy puts its emphasis on the consumer, who is ...

[j.rubin]

A push strategy puts its emphasis on the consumer, who is expected to push the retailer into offering a promoted product.
 
  Indicate whether the statement is true or false

Question 2

According to an analyst with the Aberdeen Group, approximately 60 percent of purchasers never get a rebate because they don't send it in or don't supply the necessary information.
 
  Indicate whether the statement is true or false

[ilianabrrr]

Answer to Question 1

false

Answer to Question 2

true

[j.rubin]

Excellent

[Dominic]

TYSM