Author Question: At the start of the 21st century, the use of mass marketing is ________. A) increasing at a rapid ... (Read 22 times)

frankwu · **on:** Aug 11, 2018

At the start of the 21st century, the use of mass marketing is ________.

A) increasing at a rapid pace
B) declining
C) holding steady
D) considered the new wave of the future
E) None of the above.

Question 2

The process of researching, creating, refining, and promoting a product or service and distributing it to targeted consumers is ________.

A) marketing
B) public relations
C) advertising
D) promotion
E) IMC