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Author Question: The use of frequent traveler or frequent diner programs would be considered a form of: (Read 141 times)

fagboi

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Question 1

Tourism entities are practicing ________ segmentation when they develop a profile of consumers that are technology savvy–those who are regular users of PDAs, video games, the Internet, and social networking sites such as My Space.
◦ demographic
◦ geographic
◦ behavioral
◦ psychographic

Question 2

The use of frequent traveler or frequent diner programs would be considered a form of:
◦ demographic segmentation.
◦ geographic segmentation.
◦ behavioral segmentation.
◦ psychographic segmentation.


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Marked as best answer by fagboi on Mar 3, 2019

BUTTHOL369

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fagboi

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Reply 2 on: Mar 3, 2019
Excellent


softEldritch

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Reply 3 on: Yesterday
Thanks for the timely response, appreciate it

 

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