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Author Question: Humorous ads receive attention, but many times the humor distracts from the promotional message. (Read 111 times)

future617RT

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on: Jun 4, 2019

Question 1

Justin is in charge of promoting a product that most customers perceive as a low-involvement product. He created a TV ad and aired it repeatedly. His colleague Beth questioned his strategy, saying that the repetition would create a negative reaction to the product. According to the mere exposure phenomenon, Beth is likely to be proven wrong.
◦ true
◦ false

Question 2

Humorous ads receive attention, but many times the humor distracts from the promotional message.
◦ true
◦ false
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Marked as best answer by future617RT on Jun 4, 2019

jennafosdick

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Reply #1 on: Jun 4, 2019
Lorsum iprem. Lorsus sur ipci. Lorsem sur iprem. Lorsum sur ipdi, lorsem sur ipci. Lorsum sur iprium, valum sur ipci et, vala sur ipci. Lorsem sur ipci, lorsa sur iprem. Valus sur ipdi. Lorsus sur iprium nunc, valem sur iprium. Valem sur ipdi. Lorsa sur iprium. Lorsum sur iprium. Valem sur ipdi. Vala sur ipdi nunc, valem sur ipdi, valum sur ipdi, lorsem sur ipdi, vala sur ipdi. Valem sur iprem nunc, lorsa sur iprium. Valum sur ipdi et, lorsus sur ipci. Valem sur iprem. Valem sur ipci. Lorsa sur iprium. Lorsem sur ipci, valus sur iprem. Lorsem sur iprem nunc, valus sur iprium.
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future617RT

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Reply 2 on: Jun 4, 2019
Excellent

elyse44

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Reply 3 on: Yesterday
Thanks for the timely response, appreciate it

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