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Author Question: List several marketing activities of a CVB. What will be an ideal response? (Read 89 times)

ahriuashd

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on: Sep 11, 2019

Question 1

Discuss the competitive dangers facing the GDS companies.
 
  What will be an ideal response?

Question 2

List several marketing activities of a CVB.
 
  What will be an ideal response?


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kaykay69

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Reply #1 on: Sep 11, 2019

Answer 1

The danger has come from new intermediaries like meta-search firms who lead buyers directly to suppliers and newly expanded Web sites and call centers built by suppliers.

Answer 2

Market research
Advertising
Media publicity
Special event promotions
Direct mail
Trade show participation
Familiarization tours
Sales calls
Internet marketing and E-commerce


ahriuashd

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Reply 2 on: Sep 11, 2019
Gracias!

momolu

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Reply 3 on: Yesterday
Wow, this really help

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