This topic contains a solution. Click here to go to the answer
« previous next »

Author Question: Of the following which is the MOST accurate regarding parameters of the pretest of a questionnaire? (Read 61 times)

moore.cailinf

  • Full Member
  • ***
  • Posts: 126
on: Feb 10, 2022

Question 1

Marketing researchers take great care developing research questions measuring attitudes, beliefs, behaviors, and demographics because they ________.
◦ want reliable and valid responses
◦ desire long-term client relationships
◦ want positive research outcomes
◦ want reliable and invalid responses

Question 2

Of the following which is the MOST accurate regarding parameters of the pretest of a questionnaire?
◦ Pretest participants should be representative of the target population under study.
◦ The client should always approve of and be present for the pretest.
◦ Researcher and client need to agree on a minimum amount of pretests.
◦ The pretest should be conducted on samples from a global and a domestic market.
Marketing Research ¦ Burns, Veeck ¦ 9th Edition
Buy Test-Bank


Related Topics

Need homework help now?

Ask unlimited questions for free

Ask a Question
Marked as best answer by moore.cailinf on Feb 10, 2022

jamezpowell

  • Full Member
  • ***
  • Posts: 164
Reply #1 on: Feb 10, 2022
Lorsum iprem. Lorsus sur ipci. Lorsem sur iprem. Lorsum sur ipdi, lorsem sur ipci. Lorsum sur iprium, valum sur ipci et, vala sur ipci. Lorsem sur ipci, lorsa sur iprem. Valus sur ipdi. Lorsus sur iprium nunc, valem sur iprium. Valem sur ipdi. Lorsa sur iprium. Lorsum sur iprium. Valem sur ipdi. Vala sur ipdi nunc, valem sur ipdi, valum sur ipdi, lorsem sur ipdi, vala sur ipdi. Valem sur iprem nunc, lorsa sur iprium. Valum sur ipdi et, lorsus sur ipci. Valem sur iprem. Valem sur ipci. Lorsa sur iprium. Lorsem sur ipci, valus sur iprem. Lorsem sur iprem nunc, valus sur iprium.
Answer Preview
Only 59% of students answer this correctly


moore.cailinf

  • Member
  • Posts: 126
Reply 2 on: Feb 10, 2022
Thanks for the timely response, appreciate it

bassamabas

  • Member
  • Posts: 294
Reply 3 on: Yesterday
:D TYSM

« previous next »
 

Did you know?

Multiple experimental evidences have confirmed that at the molecular level, cancer is caused by lesions in cellular DNA.

Did you know?

The tallest man ever known was Robert Wadlow, an American, who reached the height of 8 feet 11 inches. He died at age 26 years from an infection caused by the immense weight of his body (491 pounds) and the stress on his leg bones and muscles.

Did you know?

A recent study has found that following a diet rich in berries may slow down the aging process of the brain. This diet apparently helps to keep dopamine levels much higher than are seen in normal individuals who do not eat berries as a regular part of their diet as they enter their later years.

Did you know?

All patients with hyperparathyroidism will develop osteoporosis. The parathyroid glands maintain blood calcium within the normal range. All patients with this disease will continue to lose calcium from their bones every day, and there is no way to prevent the development of osteoporosis as a result.

Did you know?

Stevens-Johnson syndrome and Toxic Epidermal Necrolysis syndrome are life-threatening reactions that can result in death. Complications include permanent blindness, dry-eye syndrome, lung damage, photophobia, asthma, chronic obstructive pulmonary disease, permanent loss of nail beds, scarring of mucous membranes, arthritis, and chronic fatigue syndrome. Many patients' pores scar shut, causing them to retain heat.

Helping maintain accurate patient records is a critical part of the medical assistant's work. Helping maintain accurate patient records is a critical part of the medical assistant's work.
Electronic digital thermometers are accurate and easy to read. Electronic digital thermometers are accurate and easy to read.
This depiction breaks stereotypes, but is historically accurate. Shown here is an Iroquois fort. Can ... This depiction breaks stereotypes, but is historically accurate. Shown here is an Iroquois fort. Can ...
This depiction breaks stereotypes, but is historically accurate. Shown here is an Iroquois fort. Can ... This depiction breaks stereotypes, but is historically accurate. Shown here is an Iroquois fort. Can ...
In-line blending is the most accurate method for blending ethanol with gasoline because computers ... In-line blending is the most accurate method for blending ethanol with gasoline because computers ...
AC ripple at the output terminal of the battery is more accurate than testing at the battery due ... AC ripple at the output terminal of the battery is more accurate than testing at the battery due ...
Video: Properties of macromolecules (Explained with No Audio)

For a complete list of videos, visit our video library