This topic contains a solution. Click here to go to the answer
« previous next »

Author Question: Of the following which is the MOST accurate regarding parameters of the pretest of a questionnaire? (Read 34 times)

moore.cailinf

  • Full Member
  • ***
  • Posts: 126
on: Feb 10, 2022

Question 1

Marketing researchers take great care developing research questions measuring attitudes, beliefs, behaviors, and demographics because they ________.
◦ want reliable and valid responses
◦ desire long-term client relationships
◦ want positive research outcomes
◦ want reliable and invalid responses

Question 2

Of the following which is the MOST accurate regarding parameters of the pretest of a questionnaire?
◦ Pretest participants should be representative of the target population under study.
◦ The client should always approve of and be present for the pretest.
◦ Researcher and client need to agree on a minimum amount of pretests.
◦ The pretest should be conducted on samples from a global and a domestic market.
Marketing Research ¦ Burns, Veeck ¦ 9th Edition
Buy Test-Bank


Related Topics

Need homework help now?

Ask unlimited questions for free

Ask a Question
Marked as best answer by moore.cailinf on Feb 10, 2022

jamezpowell

  • Full Member
  • ***
  • Posts: 164
Reply #1 on: Feb 10, 2022
Lorsum iprem. Lorsus sur ipci. Lorsem sur iprem. Lorsum sur ipdi, lorsem sur ipci. Lorsum sur iprium, valum sur ipci et, vala sur ipci. Lorsem sur ipci, lorsa sur iprem. Valus sur ipdi. Lorsus sur iprium nunc, valem sur iprium. Valem sur ipdi. Lorsa sur iprium. Lorsum sur iprium. Valem sur ipdi. Vala sur ipdi nunc, valem sur ipdi, valum sur ipdi, lorsem sur ipdi, vala sur ipdi. Valem sur iprem nunc, lorsa sur iprium. Valum sur ipdi et, lorsus sur ipci. Valem sur iprem. Valem sur ipci. Lorsa sur iprium. Lorsem sur ipci, valus sur iprem. Lorsem sur iprem nunc, valus sur iprium.
Answer Preview
Only 59% of students answer this correctly


moore.cailinf

  • Member
  • Posts: 126
Reply 2 on: Feb 10, 2022
YES! Correct, THANKS for helping me on my review

Liddy

  • Member
  • Posts: 342
Reply 3 on: Yesterday
Excellent

« previous next »
 

Did you know?

Cucumber slices relieve headaches by tightening blood vessels, reducing blood flow to the area, and relieving pressure.

Did you know?

The people with the highest levels of LDL are Mexican American males and non-Hispanic black females.

Did you know?

A seasonal flu vaccine is the best way to reduce the chances you will get seasonal influenza and spread it to others.

Did you know?

To maintain good kidney function, you should drink at least 3 quarts of water daily. Water dilutes urine and helps prevent concentrations of salts and minerals that can lead to kidney stone formation. Chronic dehydration is a major contributor to the development of kidney stones.

Did you know?

A headache when you wake up in the morning is indicative of sinusitis. Other symptoms of sinusitis can include fever, weakness, tiredness, a cough that may be more severe at night, and a runny nose or nasal congestion.

Eysneck temperment questionnaire Eysneck temperment questionnaire
Electronic digital thermometers are accurate and easy to read. Electronic digital thermometers are accurate and easy to read.
This depiction breaks stereotypes, but is historically accurate. Shown here is an Iroquois fort. Can ... This depiction breaks stereotypes, but is historically accurate. Shown here is an Iroquois fort. Can ...
In-line blending is the most accurate method for blending ethanol with gasoline because computers ... In-line blending is the most accurate method for blending ethanol with gasoline because computers ...
AC ripple at the output terminal of the battery is more accurate than testing at the battery due ... AC ripple at the output terminal of the battery is more accurate than testing at the battery due ...
Accurate lesion bypass by Pol h Accurate lesion bypass by Pol h
Video: Exercise and cardiac output & Definition of stroke volume

For a complete list of videos, visit our video library