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Author Question: Measuring subjective properties is not a difficult process since the marketing researcher must adapt ... (Read 31 times)

sh03641

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on: Feb 10, 2022

Question 1

Measurement underlies marketing research to a great extent because researchers are keenly interested in describing marketing phenomena.
◦ true
◦ false

Question 2

Measuring subjective properties is not a difficult process since the marketing researcher must adapt or develop rating scale formats that are very clear and used identically by respondents.
◦ true
◦ false
Marketing Research ¦ Burns, Veeck ¦ 9th Edition
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Marked as best answer by sh03641 on Feb 10, 2022

Sophia0717

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Reply #1 on: Feb 10, 2022
Lorsum iprem. Lorsus sur ipci. Lorsem sur iprem. Lorsum sur ipdi, lorsem sur ipci. Lorsum sur iprium, valum sur ipci et, vala sur ipci. Lorsem sur ipci, lorsa sur iprem. Valus sur ipdi. Lorsus sur iprium nunc, valem sur iprium. Valem sur ipdi. Lorsa sur iprium. Lorsum sur iprium. Valem sur ipdi. Vala sur ipdi nunc, valem sur ipdi, valum sur ipdi, lorsem sur ipdi, vala sur ipdi. Valem sur iprem nunc, lorsa sur iprium. Valum sur ipdi et, lorsus sur ipci. Valem sur iprem. Valem sur ipci. Lorsa sur iprium. Lorsem sur ipci, valus sur iprem. Lorsem sur iprem nunc, valus sur iprium.
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sh03641

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Reply 2 on: Feb 10, 2022
Thanks for the timely response, appreciate it

meganmoser117

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Reply 3 on: Yesterday
Wow, this really help

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