Which of the following is a condition that makes the less-leads-to-more effect likely to occur?
A) People view the payment they receive for attitude-discrepant behavior as a bribe.
B) People feel they had no choice but to perform the attitude-discrepant behavior.
C) People feel no personal sense of responsibility for the negative consequences of the behavior.
D) People feel personally responsible for the chosen course of action.
E) People recognize that the chosen course of action has no negative impact on others.
Question 2
Arlene was always averse to physical contact with pigs, because she thought pigs were essentially dirty animals.
Despite her concerns, she was induced to kiss a clean-looking pig on the snout for 2.00 while appearing on a television game show. As a result, Arlene has become a staunch advocate of pigs, and soon plans to have one as a pet. The most probable explanation for this change in attitude is the ________.
A) more-leads-to-more effect
B) third-person trivialization effect
C) less-leads-to-more effect
D) elaboration likelihood model effect
E) attitude-to-behavior process effect
The enhancement effect observed by Emerson.
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