Answer to Question 1
The you-attitude involves putting your reader or listener first and being considerate of the
other person. The I-attitude is the opposite of the you-attitude; it entails putting your own
interests, well-being, and comfort ahead of anyone else's.
Answer to Question 2
The six basic components of communication are:
a). Message sender - The sender composes the intended message.
b). Actual message - The actual message may be written, oral, or nonverbal; or it may
combine two or more types of communication.
c). Message transmission - Written messages can be sent in traditional formats such as
letters, memos, and reports. Written messages can also be sent electronically using fax
machines, text messages, or e-mail. Oral messages can be delivered through face-to-face
conversations, by phone, by voice mail, or by live video chats. Nonverbal messages are sent
through gestures, body movements, and facial expressions.
d). Message receiver - The receiver takes delivery of, or receives, the message.
e). Message interpretation - The receiver interprets the message. The interpretation may be
different from the intended message or the actual message.
f). Feedback - The sender and the receiver respond to each other through written, oral, or
nonverbal means or through a combination of these components.
Normal and sickle-cell hemoglobin. (a) Subtle differences between the conformations of hemoglobin A
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