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Author Question: Which type of culture is less likely to trust e-commerce? A) Power B) Collectivist C) Asian ... (Read 174 times)

hubes95

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Which type of culture is less likely to trust e-commerce?
 
  A) Power
  B) Collectivist
  C) Asian
  D) Europeans
  E) Individualistic

Question 2

Which of the following will increase the effectiveness of social media use for an organization?
 
  A) Knowing which customers use social media
  B) Adding interactive material
  C) Engaging rules for social media use
  D) Developing a social media strategy
  E) Knowing what platforms are used by customers



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bitingbit

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Answer to Question 1

Answer: B
Explanation: B) Social media mechanisms are less relevant in collectivist cultures such as those in South America and Africa, which rely more on a sense of community and social position for trust.

Answer to Question 2

Answer: E
Explanation: E) According to the eBizMBA Rankings, the top five social media sites are Facebook, Twitter, LinkedIn, Pinterest, and Google+. To be effective, you need to know what platforms your audience uses and what they are looking for on social media.





 

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