Author Question: The _____ is the utility value that a consumer attaches to each level of each attribute in a ... (Read 47 times)

jayhills49

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The _____ is the utility value that a consumer attaches to each level of each attribute in a conjoint analysis model.
 a. weightage
  b. share of choice
  c. part-worth
  d. share of market

Question 2

An interviewer has made an error in recording the data. This type of error is known as
 a. an experimental error
  b. a data acquisition error
  c. a non-experimental error
  d. a conglomerate error



samiel-sayed

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Answer to Question 1

C

Answer to Question 2

B



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