The nature of the interaction between the firm and its customers ...

[jjjetplane]

The nature of the interaction between the firm and its customers is known as:
 a. fulfillment and support.
 b. core strategy.
 c. value network.
 d. information and insight.
 e. relationship dynamics.

Question 2

Which is an independent variable in a study where Tractor Supply, a retailer of garden and farming equipment,
  increases the price of its most popular lawn tractor by 5 every month for three months and sees its effect on
  market share in the Dallas metropolitan area?
 a. The variable being manipulated by the researcher to cause the change.
  b. 5 increase in retail price every month for three months.
  c. The variable affected by the change.
  d. Both a and b are correct.
  e. Changes on market share after 3 months.

[rnehls]

Answer to Question 1

e

Answer to Question 2

d