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Author Question: Some business marketers have responded to the diversity that exists in the market by creating a: a. ... (Read 93 times)

Yi-Chen

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on: Jun 28, 2018
Some business marketers have responded to the diversity that exists in the market by creating a:
 a. centralized marketing organization.
 b. product-centered organization.
 c. market-centered organization.
 d. geographically based organization.
 e. home office in the center of the United States.

Question 2

Which source of standardized marketing information uses demographic considerations to classify residential
  neighborhoods?
 a. Nielsen's PRIZM
  b. NPD Group's online diary panels
  c. Arbitron
  d. GfK Group's Starch
  e. Nielsen's Digital Voice


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jsm54321

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Reply #1 on: Jun 28, 2018
Answer to Question 1

c

Answer to Question 2

a


Yi-Chen

  • Member
  • Posts: 550
Reply 2 on: Jun 28, 2018
Thanks for the timely response, appreciate it

ktidd

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Reply 3 on: Yesterday
Wow, this really help

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