After his success in winning more medals at the London Olympics, Michael Phelps is considered a very credible source for swimwear brands such as Speedo. He is credible because of his
a. attractiveness.
b. likeability.
c. expertise.
d. friendliness.
e. gullibility.
Question 2
A firm may possess many strengths; however, those strengths are not really meaningful unless:
a. the firm has the financial resources to take advantage of them.
b. no competing firm possesses the same strengths.
c. the firm's employees understand how to take advantage of them.
d. they are not counteracted by the firm's weaknesses.
e. they are useful in satisfying customers' needs.
A horse and rider in dressage competition at the Olympics
Cooked tarantula spiders are considered a delicacy in Cambodia.
The Greek orders, from James Stuart, The Antiquities of Athens, London.
Joseph Paxton, Interior, Crystal Palace, Great Exhibition, London.
Every society has boundaries that divide what is considered socially acceptable from what is not ...
Success is not always what you see