Ellen is driving down the road with her radio on. An ad for a new store is being aired as Ellen maneuvers through heavy traffic. Although Ellen enjoys shopping and is always interested in new stores, she is paying more attention to her driving than the ad. Thus she has limited ____ to pay attention to the ad.
a. motivation
b. ability
c. opportunity
d. felt involvement
e. cognitive capacity
Question 2
Marketing managers generally focus their efforts on the elements of the marketing mix that include production and
publicity.
a. True
b. False
Indicate whether the statement is true or false
Charles E. Coughlin, the “Radio Priest,” was the father of conservative “talk radio.”
A fuel pump in a farming area that clearly states the red diesel fuel is for off-road use only ...
Freeways on the Metabolic Road Map
Store vitamin B–rich whole-wheat flour in an airtight container in your refrigerator or freezer
Buzzed driving is drunk driving
The 300-meter Radio Telescope at Arecibo, Puerto Rico