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Author Question: The principles and standards that define acceptable marketing conduct as determined by the public, ... (Read 118 times)

kaid0807

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on: Jun 28, 2018
The principles and standards that define acceptable marketing conduct as determined by the public, government regulators, private-interest groups, competitors, and the firm itself are termed:
 A) marketing standards
  B) societal standards
  C) codes of conduct
  D) marketing ethics
  E) social responsibility

Question 2

_________ such as statistics, testimonials, and case histories can be utilized to preempt a buyer from asking, Can you prove it? or Who says so?
 Fill in the blank(s) with correct word


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blfontai

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Reply #1 on: Jun 28, 2018
Answer to Question 1

D

Answer to Question 2

Proof providers


kaid0807

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Reply 2 on: Jun 28, 2018
Excellent

jamesnevil303

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Reply 3 on: Yesterday
:D TYSM

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