Author Question: Harper, a salesperson, uses slides and video presentations when selling computers to a buyers group. ... (Read 66 times)

notis

  • Hero Member
  • *****
  • Posts: 596
Harper, a salesperson, uses slides and video presentations when selling computers to a buyers group. He finds that this helps involve the buyers in the presentation and is, in turn, more effective in making the buyers understand the product as well as its features and benefits. Which of the following sales aids does Harper use?
 A) Response checks
  B) Voice characteristics
  C) Electronic materials
  D) Product demonstrations
  E) Proof providers

Question 2

The ____ of the Balanced Scorecard describes the expected outcomes of strategy, such as revenue growth or productivity improvements.
 A) financial perspective
  B) customer perspective
  C) internal perspective
  D) learning and growth perspective



ynlevi

  • Sr. Member
  • ****
  • Posts: 338
Answer to Question 1

C

Answer to Question 2

A



Related Topics

Need homework help now?

Ask unlimited questions for free

Ask a Question
 

Did you know?

Lower drug doses for elderly patients should be used first, with titrations of the dose as tolerated to prevent unwanted drug-related pharmacodynamic effects.

Did you know?

Patients should never assume they are being given the appropriate drugs. They should make sure they know which drugs are being prescribed, and always double-check that the drugs received match the prescription.

Did you know?

Thyroid conditions may make getting pregnant impossible.

Did you know?

Serum cholesterol testing in adults is recommended every 1 to 5 years. People with diabetes and a family history of high cholesterol should be tested even more frequently.

Did you know?

Interferon was scarce and expensive until 1980, when the interferon gene was inserted into bacteria using recombinant DNA technology, allowing for mass cultivation and purification from bacterial cultures.

For a complete list of videos, visit our video library