Author Question: The strategy of breaking up large, unfocused plants into smaller units buffered from one another so ... (Read 75 times)

cartlidgeashley

  • Hero Member
  • *****
  • Posts: 572
The strategy of breaking up large, unfocused plants into smaller units buffered from one another so that each can be focused separately is referred to as:
 A) the perfect-world model.
  B) operations segmentation.
  C) the plant-within-a-plant concept.
  D) operations segregation.
  E) management by focus.

Question 2

In the context of marketing planning, why is it vital that the marketing plan be capable of selling itself to top management?
 A) Because top managers are responsible for executing the marketing plan.
  B) Because top managers must ensure that the marketing program is successful.
  C) Because top managers must be able to clearly communicate the strategy to external stakeholders.
  D) Because top managers must decide whether the marketing plan is the best use for the organization's scarce resources.
  E) Because top managers are compensated on how well the marketing strategy works.



Pariscourtney

  • Sr. Member
  • ****
  • Posts: 352
Answer to Question 1

C

Answer to Question 2

D



Related Topics

Need homework help now?

Ask unlimited questions for free

Ask a Question
 

Did you know?

More than nineteen million Americans carry the factor V gene that causes blood clots, pulmonary embolism, and heart disease.

Did you know?

During the twentieth century, a variant of the metric system was used in Russia and France in which the base unit of mass was the tonne. Instead of kilograms, this system used millitonnes (mt).

Did you know?

The first monoclonal antibodies were made exclusively from mouse cells. Some are now fully human, which means they are likely to be safer and may be more effective than older monoclonal antibodies.

Did you know?

About 60% of newborn infants in the United States are jaundiced; that is, they look yellow. Kernicterus is a form of brain damage caused by excessive jaundice. When babies begin to be affected by excessive jaundice and begin to have brain damage, they become excessively lethargic.

Did you know?

Certain topical medications such as clotrimazole and betamethasone are not approved for use in children younger than 12 years of age. They must be used very cautiously, as directed by a doctor, to treat any child. Children have a much greater response to topical steroid medications.

For a complete list of videos, visit our video library