Author Question: The straight-line plan is best used when accounts are concentrated in different parts of the ... (Read 76 times)

melina_rosy

  • Hero Member
  • *****
  • Posts: 531
The straight-line plan is best used when accounts are concentrated in different parts of the territory.
 
 Indicate whether the statement is true or false

Question 2

For the medical x-ray market, Du Pont initiated a formal positioning study among hospital administrators, radiology department administrators, and technical managers in order to identify the firm's relative standing and the specific needs (criteria) for each level of buying influence within each potential segment. This provides an illustration of segmentation on the basis of:
 A) the importance of purchase.
  B) attitude toward vendors.
  C) value-in-use.
  D) key criteria.
  E) decision-specific conflict.



steff9894

  • Sr. Member
  • ****
  • Posts: 337
Answer to Question 1

F

Answer to Question 2

D



Related Topics

Need homework help now?

Ask unlimited questions for free

Ask a Question
 

Did you know?

It is widely believed that giving a daily oral dose of aspirin to heart attack patients improves their chances of survival because the aspirin blocks the formation of new blood clots.

Did you know?

On average, the stomach produces 2 L of hydrochloric acid per day.

Did you know?

Certain chemicals, after ingestion, can be converted by the body into cyanide. Most of these chemicals have been removed from the market, but some old nail polish remover, solvents, and plastics manufacturing solutions can contain these substances.

Did you know?

Dogs have been used in studies to detect various cancers in human subjects. They have been trained to sniff breath samples from humans that were collected by having them breathe into special tubes. These people included 55 lung cancer patients, 31 breast cancer patients, and 83 cancer-free patients. The dogs detected 54 of the 55 lung cancer patients as having cancer, detected 28 of the 31 breast cancer patients, and gave only three false-positive results (detecting cancer in people who didn't have it).

Did you know?

More than nineteen million Americans carry the factor V gene that causes blood clots, pulmonary embolism, and heart disease.

For a complete list of videos, visit our video library