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Author Question: A business marketer becomes a preferred supplier to major customers by: A) developing intimate ... (Read 27 times)

danielfitts88

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A business marketer becomes a preferred supplier to major customers by:
 A) developing intimate knowledge of the customers operations.
  B) developing a market orientation organization plan.
  C) contributing unique value to a customer's business.
  D) all of the answer choices.
  E) both developing intimate knowledge of the customers' operations and contributing unique value to a customer's business.

Question 2

Which of the following statements is NOT true about descriptive research?
 a. Descriptive studies can make specific predictions
 b. Descriptive studies can determine the proportion of people who behave in a certain way
 c. Descriptive studies are quite flexible in nature
 d. Descriptive studies are used to describe the characteristics of certain groups
 e. Descriptive studies require a clear specification of the who, what, when, where, why and how of research



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alexisweber49

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Answer to Question 1

E

Answer to Question 2

c





 

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