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Author Question: When coding open-ended questions, responses may be coded into more that one category by using ... (Read 113 times)

dollx

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When coding open-ended questions, responses may be coded into more that one category by using multiple coders.
 
 Indicate whether the statement is true or false

Question 2

The combination of a specific feature and a meaningful benefit is called a:
 a. confirmed benefit
  b. confirmed feature
  c. selling point
  d. confirmed need
  e. a value proposition



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janeli1

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Answer to Question 1

false

Answer to Question 2

C




dollx

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Reply 2 on: Jun 28, 2018
:D TYSM


shewald78

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Reply 3 on: Yesterday
Wow, this really help

 

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