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Author Question: One thing a field editor is looking for are responses that are logically or conceptually ... (Read 28 times)

2125004343

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One thing a field editor is looking for are responses that are logically or conceptually inconsistent.
 
 Indicate whether the statement is true or false

Question 2

Which of the following refers to the relationship between the money invested in advertising and the response, or output, of that investment in terms of revenue generated?
 a. competitive-parity method
 b. sales-to-advertising response function
 c. percentage-of-sales method
 d. accountability synthesis



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kardosa007

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Answer to Question 1

true

Answer to Question 2

b




2125004343

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Reply 2 on: Jun 28, 2018
Wow, this really help


debra928

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Reply 3 on: Yesterday
Thanks for the timely response, appreciate it

 

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