Author Question: Yankelovich's psychographic segmentation scheme is called: a. VALS. b. PRIZM. c. Mosaic. d. ... (Read 49 times)

a0266361136

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Yankelovich's psychographic segmentation scheme is called:
 a. VALS.
 b. PRIZM.
 c. Mosaic.
 d. MindBase.

Question 2

Which of the five factors listed is not deemed to be particularly important for success in sales?
 a. Interpersonal communications skills
  b. Ego strength
  c. Ego drive
  d. Social skills
  e. Empathy



IRincones

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Answer to Question 1

d

Answer to Question 2

D



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