This topic contains a solution. Click here to go to the answer
« previous next »

Author Question: The key idea that encapsulates what a brand is intended to stand for in the market's mind, like ... (Read 129 times)

s.tung

  • Hero Member
  • *****
  • Posts: 577
on: Jun 28, 2018
The key idea that encapsulates what a brand is intended to stand for in the market's mind, like Gillette, the best a man can get, is called a:
 a. television advertisement.
 b. public relations campaign.
 c. sponsorship.
 d. positioning statement.

Question 2

Accessory equipment in the business market is:
 a. not considered a capital item.
 b. purchased by groups involving a large number of decision makers.
 c. a convenience product of the industrial market.
 d. a capital item with a shorter useful life than an installation.


Related Topics

Need homework help now?

Ask unlimited questions for free

Ask a Question
Marked as best answer by a Subject Expert

SeanoH09

  • Sr. Member
  • ****
  • Posts: 323
Reply #1 on: Jun 28, 2018
Answer to Question 1

d

Answer to Question 2

d


s.tung

  • Hero Member
  • *****
  • Posts: 577
Reply #2 on: Jun 28, 2018
Thank you :)


SeanoH09

  • Sr. Member
  • ****
  • Posts: 323
Reply #3 on: Jun 28, 2018
Happy to help you


« previous next »
 

Did you know?

In ancient Rome, many of the richer people in the population had lead-induced gout. The reason for this is unclear. Lead poisoning has also been linked to madness.

Did you know?

Glaucoma is a leading cause of blindness. As of yet, there is no cure. Everyone is at risk, and there may be no warning signs. It is six to eight times more common in African Americans than in whites. The best and most effective way to detect glaucoma is to receive a dilated eye examination.

Did you know?

Egg cells are about the size of a grain of sand. They are formed inside of a female's ovaries before she is even born.

Did you know?

The tallest man ever known was Robert Wadlow, an American, who reached the height of 8 feet 11 inches. He died at age 26 years from an infection caused by the immense weight of his body (491 pounds) and the stress on his leg bones and muscles.

Did you know?

During pregnancy, a woman is more likely to experience bleeding gums and nosebleeds caused by hormonal changes that increase blood flow to the mouth and nose.

Mujahideen in Afghanistan stand on top of a Soviet helicopter shot down with U.S.-supplied Stinger ... Mujahideen in Afghanistan stand on top of a Soviet helicopter shot down with U.S.-supplied Stinger ...
Vacutainer brand safety lock needle holder. Vacutainer brand safety lock needle holder.
Determining a good table height. Stand facing the table with your hands at your sides. Adjust the ... Determining a good table height. Stand facing the table with your hands at your sides. Adjust the ...
Without losing contact, move to the recipient’s right side. Stand at the hip and face the head. ... Without losing contact, move to the recipient’s right side. Stand at the hip and face the head. ...
Apply effleurage and petrissage on top arm. Stand in front of recipient and hold her hand with one ... Apply effleurage and petrissage on top arm. Stand in front of recipient and hold her hand with one ...
Kaskade On Your Mind NinjaWerks Kaskade On Your Mind NinjaWerks
Video: Spermatogenesis Animation

For a complete list of videos, visit our video library