This topic contains a solution. Click here to go to the answer

Author Question: A media mix includes strategy, objectives, media choices, and a media schedule for placing a ... (Read 232 times)

DelorasTo

  • Hero Member
  • *****
  • Posts: 548
A media mix includes strategy, objectives, media choices, and a media schedule for placing a message.
 
 Indicate whether the statement is true or false

Question 2

________ plans are long-term plans that focus on those organizational objectives that will significantly affect the firm for five or more years.
 a. Tactical
 b. Strategic
 c. Marketing
 d. Economic



Related Topics

Need homework help now?

Ask unlimited questions for free

Ask a Question
Marked as best answer by a Subject Expert

ryhom

  • Sr. Member
  • ****
  • Posts: 366
Answer to Question 1

false

Answer to Question 2

b




DelorasTo

  • Member
  • Posts: 548
Reply 2 on: Jun 28, 2018
Thanks for the timely response, appreciate it


FergA

  • Member
  • Posts: 352
Reply 3 on: Yesterday
Great answer, keep it coming :)

 

Did you know?

Earwax has antimicrobial properties that reduce the viability of bacteria and fungus in the human ear.

Did you know?

More than 50% of American adults have oral herpes, which is commonly known as "cold sores" or "fever blisters." The herpes virus can be active on the skin surface without showing any signs or causing any symptoms.

Did you know?

Multiple experimental evidences have confirmed that at the molecular level, cancer is caused by lesions in cellular DNA.

Did you know?

Drugs are in development that may cure asthma and hay fever once and for all. They target leukotrienes, which are known to cause tightening of the air passages in the lungs and increase mucus productions in nasal passages.

Did you know?

By definition, when a medication is administered intravenously, its bioavailability is 100%.

For a complete list of videos, visit our video library