Author Question: A(n) _______________ focuses on helping advertisers prepare communications for many of the new media ... (Read 45 times)

HCHenry · **on:** Jun 28, 2018

A(n) _______________ focuses on helping advertisers prepare communications for many of the new media opportunities available in this era of mobile and Internet technologies.
a. full-service agency
b. in-house agency
c. digital/interactive agency
d. creative boutique

Question 2

All of the following errors become more prominent when research is rushed EXCEPT:
a. conducting a study that is not needed.
b. inadequate data analysis.
c. lack of delegation.
d. addressing the wrong issue.