This topic contains a solution. Click here to go to the answer
« previous next »

Author Question: What information should be included in the targeting section of a marketing ... (Read 66 times)

Pineappleeh

  • Hero Member
  • *****
  • Posts: 585
on: Jun 28, 2018
What information should be included in the targeting section of a marketing plan?

Question 2

Which factor rotation technique maintains a 90-degree angle between all factors?
 a. factor loading
  b. varimax
  c. minmax
  d. promax


Related Topics

Need homework help now?

Ask unlimited questions for free

Ask a Question
Marked as best answer by a Subject Expert

dmurph1496

  • Sr. Member
  • ****
  • Posts: 343
Reply #1 on: Jun 28, 2018
Answer to Question 1

Targeting is all about choosing segments that are big enough to pursue. We want to consider whether each segment has the potential to be profitable enough, whether it has enough growth potential, how it fits with our corporate goals, and how actionable it is. Based on this information, we ultimately rank each segment in order of desirability.

Answer to Question 2

B


Pineappleeh

  • Member
  • Posts: 585
Reply 2 on: Jun 28, 2018
YES! Correct, THANKS for helping me on my review

nanny

  • Member
  • Posts: 313
Reply 3 on: Yesterday
Gracias!

« previous next »
 

Did you know?

ACTH levels are normally highest in the early morning (between 6 and 8 A.M.) and lowest in the evening (between 6 and 11 P.M.). Therefore, a doctor who suspects abnormal levels looks for low ACTH in the morning and high ACTH in the evening.

Did you know?

Common abbreviations that cause medication errors include U (unit), mg (milligram), QD (every day), SC (subcutaneous), TIW (three times per week), D/C (discharge or discontinue), HS (at bedtime or "hours of sleep"), cc (cubic centimeters), and AU (each ear).

Did you know?

The human body produces and destroys 15 million blood cells every second.

Did you know?

Inotropic therapy does not have a role in the treatment of most heart failure patients. These drugs can make patients feel and function better but usually do not lengthen the predicted length of their lives.

Did you know?

There are actually 60 minerals, 16 vitamins, 12 essential amino acids, and three essential fatty acids that your body needs every day.

Stained section of cerebral cortex from autopsy of a patient with Creutzfeldt-Jakob disease Stained section of cerebral cortex from autopsy of a patient with Creutzfeldt-Jakob disease
Laboratory Requisition Information Laboratory Requisition Information
A cross section of a typical wax-actuated thermostat showing the position of the wax pellet and ... A cross section of a typical wax-actuated thermostat showing the position of the wax pellet and ...
Sagittal section, medial view of the pons Sagittal section, medial view of the pons
8.The following table contains DNA-sequence information compiled by Marilyn Kozak (1987). The ... 8.The following table contains DNA-sequence information compiled by Marilyn Kozak (1987). The ...
An example of a cell-mediated immune response targeting virus-infected cells. An example of a cell-mediated immune response targeting virus-infected cells.
Video: Hormones and the menstrual cycle Animation

For a complete list of videos, visit our video library