« previous next »

Author Question: Explain how planned comparisons are different from post-hoc ... (Read 27 times)

craiczarry

  • Hero Member
  • *****
  • Posts: 527
on: Jun 28, 2018
Explain how planned comparisons are different from post-hoc comparisons.

Question 2

Which of the following is a branding question a company needs to consider as part of its overall marketing strategy?
 a. Should we offer multiple products under the same brand name, or roll them out with distinct brand names?
  b. How can we build our brand community?
  c. Should we change our current brand name?
  d. Should we form a brand conglomerate?


sokh

  • Sr. Member
  • ****
  • Posts: 357
Reply #1 on: Jun 28, 2018
Answer to Question 1

Planned comparisons are different from post-hoc comparisons in multiple ways. (1) A planned comparison is appropriate when hypotheses exist specifying the specific combination(s) of effects that are associated with the dependent variable. (2) The analyst only tests the combinations specifically referred to in a hypothesis.

Answer to Question 2

a


Related Topics

Need homework help now?

Ask unlimited questions for free

Ask a Question
« previous next »
 

Did you know?

Complications of influenza include: bacterial pneumonia, ear and sinus infections, dehydration, and worsening of chronic conditions such as asthma, congestive heart failure, or diabetes.

Did you know?

The term pharmacology is derived from the Greek words pharmakon("claim, medicine, poison, or remedy") and logos ("study").

Did you know?

To maintain good kidney function, you should drink at least 3 quarts of water daily. Water dilutes urine and helps prevent concentrations of salts and minerals that can lead to kidney stone formation. Chronic dehydration is a major contributor to the development of kidney stones.

Did you know?

According to the FDA, adverse drug events harmed or killed approximately 1,200,000 people in the United States in the year 2015.

Did you know?

Asthma-like symptoms were first recorded about 3,500 years ago in Egypt. The first manuscript specifically written about asthma was in the year 1190, describing a condition characterized by sudden breathlessness. The treatments listed in this manuscript include chicken soup, herbs, and sexual abstinence.

This modified model of Easton’s systems theory puts government decision makers as the source of pol This modified model of Easton’s systems theory puts government decision makers as the source of pol
Latest Post Display Latest Post Display
The post-catalytic converter oxygen sensor should display very little activity if the catalytic ... The post-catalytic converter oxygen sensor should display very little activity if the catalytic ...
E9-23 Prepare income statements Explain the difference in operating income E9-23 Prepare income statements Explain the difference in operating income
Explain how it can be desirable from an intertemporal perspective for a country run a current ... Explain how it can be desirable from an intertemporal perspective for a country run a current ...
Video: Acid-base imbalances - respiratory acidosis and alkalosis

For a complete list of videos, visit our video library