To write a positioning statement, you should answer all of the following questions EXCEPT:
a. Who are you trying to persuade?
b. Who are you competing with?
c. How are you better?
d. What are your weaknesses?
Question 2
The sum of differences between the group mean and the grand mean summed over all groups for a given set of observations is called ___________________ _.
Fill in the blank(s) with correct word
