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Author Question: In which of the following situations would it be useful to test for differences between two groups? ... (Read 51 times)

fbq8i

  • Hero Member
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  • Posts: 527
on: Jun 28, 2018
In which of the following situations would it be useful to test for differences between two groups?
 a. A retailer wishes to know if customer satisfaction is different between in-store vs. online shoppers.
  b. A beverage company wants to know if a new beverage concept differs between users vs. nonusers of the current brand.
  c. A department store wishes to know the differences between online catalogs vs. mail order catalog shoppers.
  d. A state university wants to know is there is a significant difference in GPA between undergradu-ate and graduate students.
  e. All of these situations would benefit from tests for differences between two groups.

Question 2

Registration on a site can:
 a. furnish data for personalization of communications.
  b. provide an email address for CRM contacts.
  c. provide information the customer wants.
  d. All of these are correct.


jazzlynnnnn

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Reply #1 on: Jun 28, 2018
Answer to Question 1

e

Answer to Question 2

d


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