Author Question: Promotional and advertising activity that a manufacturer customizes to specific retail accounts is ... (Read 39 times)

tfester

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Promotional and advertising activity that a manufacturer customizes to specific retail accounts is known as ____.
 a. account-specific marketing
  b. forwarding
  c. diverting
  d. cooperative advertising
  e. vendor support programs

Question 2

The fixed-alternative question doesn't permit individuals to explain their true position.
 a. True
  b. False
 Indicate whether the statement is true or false



nyrave

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Answer to Question 1

A

Answer to Question 2

True



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