Author Question: The action in CPA refers to determining ____. a. the number of users who actually click on an ad b. ... (Read 60 times)

809779

  • Hero Member
  • *****
  • Posts: 579
The action in CPA refers to determining ____.
 a. the number of users who actually click on an ad
  b. the number of users who actually visit a brand's Web site
  c. the number of users who actually purchase the advertised brand
  d. a and b
  e. a, b, and c

Question 2

Which of the following statements about the ordinal scale is TRUE?
 a. There is a consistent order in whatever numbers are assigned to the scale.
  b. It is possible to calculate the median as a measure of central tendency.
  c. Two individuals with the same rank order response can have very different feelings about what they ranked.
  d. It is impossible to say how much any individual respondent preferred one object to another.
  e. All of these are correct.



owenfalvey

  • Sr. Member
  • ****
  • Posts: 337
Answer to Question 1

E

Answer to Question 2

e



Related Topics

Need homework help now?

Ask unlimited questions for free

Ask a Question


 

Did you know?

Alzheimer's disease affects only about 10% of people older than 65 years of age. Most forms of decreased mental function and dementia are caused by disuse (letting the mind get lazy).

Did you know?

The average person is easily confused by the terms pharmaceutics and pharmacology, thinking they are one and the same. Whereas pharmaceutics is the science of preparing and dispensing drugs (otherwise known as the science of pharmacy), pharmacology is the study of medications.

Did you know?

When blood is deoxygenated and flowing back to the heart through the veins, it is dark reddish-blue in color. Blood in the arteries that is oxygenated and flowing out to the body is bright red. Whereas arterial blood comes out in spurts, venous blood flows.

Did you know?

Acetaminophen (Tylenol) in overdose can seriously damage the liver. It should never be taken by people who use alcohol heavily; it can result in severe liver damage and even a condition requiring a liver transplant.

Did you know?

Less than one of every three adults with high LDL cholesterol has the condition under control. Only 48.1% with the condition are being treated for it.

For a complete list of videos, visit our video library