« previous next »

Author Question: When an information source, such as an endorser, is perceived as credible, audience attitudes are ... (Read 49 times)

cool

  • Hero Member
  • *****
  • Posts: 570
on: Jun 28, 2018
When an information source, such as an endorser, is perceived as credible, audience attitudes are changed through a psychological process called ____.
 a. TEARS
  b. externalization
  c. internalization
  d. identification
  e. affect referral

Question 2

Video can be considered both a channel of communications and a marketing tool.
 
 Indicate whether the statement is true or false


mmpiza

  • Sr. Member
  • ****
  • Posts: 354
Reply #1 on: Jun 28, 2018
Answer to Question 1

C

Answer to Question 2

T


Related Topics

Need homework help now?

Ask unlimited questions for free

Ask a Question
« previous next »
 

Did you know?

Intradermal injections are somewhat difficult to correctly administer because the skin layers are so thin that it is easy to accidentally punch through to the deeper subcutaneous layer.

Did you know?

A recent study has found that following a diet rich in berries may slow down the aging process of the brain. This diet apparently helps to keep dopamine levels much higher than are seen in normal individuals who do not eat berries as a regular part of their diet as they enter their later years.

Did you know?

Nitroglycerin is used to alleviate various heart-related conditions, and it is also the chief component of dynamite (but mixed in a solid clay base to stabilize it).

Did you know?

Bisphosphonates were first developed in the nineteenth century. They were first investigated for use in disorders of bone metabolism in the 1960s. They are now used clinically for the treatment of osteoporosis, Paget's disease, bone metastasis, multiple myeloma, and other conditions that feature bone fragility.

Did you know?

In 1885, the Lloyd Manufacturing Company of Albany, New York, promoted and sold "Cocaine Toothache Drops" at 15 cents per bottle! In 1914, the Harrison Narcotic Act brought the sale and distribution of this drug under federal control.

Intradermal drug administration: (b) the administration site is prepped Source: Pearson Education/PH Intradermal drug administration: (b) the administration site is prepped Source: Pearson Education/PH
Organization of traditional source records Organization of traditional source records
It is in the family that we first learn how to do gender, how to match our ideas, attitudes, and ... It is in the family that we first learn how to do gender, how to match our ideas, attitudes, and ...
The medical assistant reviews the PDR for information related to a drug. The medical assistant reviews the PDR for information related to a drug.
The vehicle emissions control information (VECI) sticker is placed under the hood. The vehicle emissions control information (VECI) sticker is placed under the hood.
Apply the heat source, and ask for immediate feedback on the heat intensity felt by the recipient. ... Apply the heat source, and ask for immediate feedback on the heat intensity felt by the recipient. ...
Video: Introduction to Dysrhythmia

For a complete list of videos, visit our video library