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Author Question: Typical-person endorsements are more effective when ____. a. the commercial is longer b. more than ... (Read 63 times)

karen

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Typical-person endorsements are more effective when ____.
 a. the commercial is longer
  b. more than one person is portrayed
  c. older people are portrayed
  d. the commercial is aired during the news
  e. there is humor in the advertisements

Question 2

Younger Internet users are more active consumers of content than their older counterparts.
 
 Indicate whether the statement is true or false



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mohan

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Answer to Question 1

B

Answer to Question 2

T




karen

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Reply 2 on: Jun 28, 2018
Thanks for the timely response, appreciate it


juliaf

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Reply 3 on: Yesterday
Excellent

 

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