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Author Question: Comparative advertising is better than noncomparative ads in enhancing brand name recall. Indicate ... (Read 86 times)

james0929

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Comparative advertising is better than noncomparative ads in enhancing brand name recall.
 
 Indicate whether the statement is true or false

Question 2

Advantages of a brand community include:
 a. members are likely to feel more brand loyalty.
  b. members feel they are part of an exclusive club.
  c. both of the above.



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aliotak

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Answer to Question 1

T

Answer to Question 2

A




james0929

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Reply 2 on: Jun 28, 2018
Gracias!


carojassy25

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Reply 3 on: Yesterday
Thanks for the timely response, appreciate it

 

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