« previous next »

Author Question: Which of the following terms is used to mean any message medium capable of reaching target customers ... (Read 41 times)

sheilaspns

  • Hero Member
  • *****
  • Posts: 567
on: Jun 28, 2018
Which of the following terms is used to mean any message medium capable of reaching target customers and presenting the brand in a favorable light?
 a. touch point
  b. contact
  c. intersection
  d. touch point and contact
  e. touch point, contact, and intersection

Question 2

A decision problem is the problem/opportunity as seen by a manager.
 a. True
  b. False
 Indicate whether the statement is true or false


jlaineee

  • Sr. Member
  • ****
  • Posts: 380
Reply #1 on: Jun 28, 2018
Answer to Question 1

D

Answer to Question 2

True


Related Topics

Need homework help now?

Ask unlimited questions for free

Ask a Question
« previous next »
 

Did you know?

Approximately 70% of expectant mothers report experiencing some symptoms of morning sickness during the first trimester of pregnancy.

Did you know?

Medications that are definitely not safe to take when breastfeeding include radioactive drugs, antimetabolites, some cancer (chemotherapy) agents, bromocriptine, ergotamine, methotrexate, and cyclosporine.

Did you know?

Alcohol acts as a diuretic. Eight ounces of water is needed to metabolize just 1 ounce of alcohol.

Did you know?

Cutaneous mucormycosis is a rare fungal infection that has been fatal in at least 29% of cases, and in as many as 83% of cases, depending on the patient's health prior to infection. It has occurred often after natural disasters such as tornados, and early treatment is essential.

Did you know?

Looking at the sun may not only cause headache and distort your vision temporarily, but it can also cause permanent eye damage. Any exposure to sunlight adds to the cumulative effects of ultraviolet (UV) radiation on your eyes. UV exposure has been linked to eye disorders such as macular degeneration, solar retinitis, and corneal dystrophies.

The Typical Bureaucratic Structure of a Medium-Sized University The Typical Bureaucratic Structure of a Medium-Sized University
Barriers that a drug administered by the oral route must cross before interacting with a target ... Barriers that a drug administered by the oral route must cross before interacting with a target ...
Hypersensitivity reactions and different target organs. Hypersensitivity reactions and different target organs.
How to divide imaginary terms and complex numbers How to divide imaginary terms and complex numbers
Write equilibrium constant expressions for the following reactions in terms of concentration: Write equilibrium constant expressions for the following reactions in terms of concentration:
Valentine day friend message Valentine day friend message
Video: EpiPen Animation (Part 1)

For a complete list of videos, visit our video library