Author Question: The SPIN method is used during the approach phase of personal selling. a. True b. False Indicate ... (Read 102 times)

fox · **on:** Jun 28, 2018

The SPIN method is used during the approach phase of personal selling.
a. True
b. False
Indicate whether the statement is true or false

Question 2

Which is NOT a relative advantage of television advertising?
a. one-on-one reach
b. low absolute cost
c. ability to demonstrate a product in use
d. ability to generate excitement
e. intrusion value