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Author Question: _____ is an organizational activity involved with fostering goodwill between a company and its ... (Read 39 times)

iveyjurea

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on: Jun 28, 2018
_____ is an organizational activity involved with fostering goodwill between a company and its various publics.
 a. Advertising
  b. Promotion
  c. Public relations
  d. Personal selling
  e. Marketing

Question 2

_____ advertising appeals to consumers' needs for tangible, physical, concrete benefits.
 a. Symbolically-oriented
  b. Experientially-oriented
  c. Functionally-oriented
  d. Transformational
  e. Factually-oriented


covalentbond

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Reply #1 on: Jun 28, 2018
Answer to Question 1

c

Answer to Question 2

c


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