« previous next »

Author Question: _____ is an organizational activity involved with fostering goodwill between a company and its ... (Read 80 times)

iveyjurea

  • Hero Member
  • *****
  • Posts: 555
on: Jun 28, 2018
_____ is an organizational activity involved with fostering goodwill between a company and its various publics.
 a. Advertising
  b. Promotion
  c. Public relations
  d. Personal selling
  e. Marketing

Question 2

_____ advertising appeals to consumers' needs for tangible, physical, concrete benefits.
 a. Symbolically-oriented
  b. Experientially-oriented
  c. Functionally-oriented
  d. Transformational
  e. Factually-oriented


covalentbond

  • Sr. Member
  • ****
  • Posts: 336
Reply #1 on: Jun 28, 2018
Answer to Question 1

c

Answer to Question 2

c


Related Topics

Need homework help now?

Ask unlimited questions for free

Ask a Question
« previous next »
 

Did you know?

A serious new warning has been established for pregnant women against taking ACE inhibitors during pregnancy. In the study, the risk of major birth defects in children whose mothers took ACE inhibitors during the first trimester was nearly three times higher than in children whose mothers didn't take ACE inhibitors. Physicians can prescribe alternative medications for pregnant women who have symptoms of high blood pressure.

Did you know?

There can actually be a 25-hour time difference between certain locations in the world. The International Date Line passes between the islands of Samoa and American Samoa. It is not a straight line, but "zig-zags" around various island chains. Therefore, Samoa and nearby islands have one date, while American Samoa and nearby islands are one day behind. Daylight saving time is used in some islands, but not in others—further shifting the hours out of sync with natural time.

Did you know?

Pubic lice (crabs) are usually spread through sexual contact. You cannot catch them by using a public toilet.

Did you know?

Intradermal injections are somewhat difficult to correctly administer because the skin layers are so thin that it is easy to accidentally punch through to the deeper subcutaneous layer.

Did you know?

You should not take more than 1,000 mg of vitamin E per day. Doses above this amount increase the risk of bleeding problems that can lead to a stroke.

Use of an animal cap assay to demonstrate morphogen activity in conditional specification. Use of an animal cap assay to demonstrate morphogen activity in conditional specification.
Enzyme activity is affected substantially by temperature Enzyme activity is affected substantially by temperature
Trends in Hurricane Activity Trends in Hurricane Activity
Lightning Casualties in the United States by Location or Activity Lightning Casualties in the United States by Location or Activity
This headache remedy was “guaranteed” by the drug company; 1906. This headache remedy was “guaranteed” by the drug company; 1906.
Your company advertises all prices on the menu board as a final price, including HST of 13%. A ... Your company advertises all prices on the menu board as a final price, including HST of 13%. A ...
Video: Uterine (menstrual) cycle - phases

For a complete list of videos, visit our video library