Author Question: Every year, Dana enters the Pillsbury Bake-off. She submits a recipe that uses at least one ... (Read 72 times)

cherise1989

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Every year, Dana enters the Pillsbury Bake-off. She submits a recipe that uses at least one Pillsbury baking product to a panel of judges. One hundred participants are invited to compete further by actually preparing their recipes for judges so that a grand prize winner can be selected, winning one million dollars. This is an example of which type of promotion?
 a. sweepstake
  b. game
  c. contest
  d. lottery
  e. cooperative promotion

Question 2

Which of the following is a form of advertising agency compensation?
 a. commissions from media
  b. labor-based fee system
  c. outcome-based programs
  d. a and b only
  e. a, b, and c



diana chang

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Answer to Question 1

c

Answer to Question 2

e



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