This topic contains a solution. Click here to go to the answer
« previous next »

Author Question: What type of promotions might be employed by promotion agencies that emphasize online promotions? a. ... (Read 163 times)

corkyiscool3328

  • Hero Member
  • *****
  • Posts: 539
on: Jun 29, 2018
What type of promotions might be employed by promotion agencies that emphasize online promotions?
 a. coupons
  b. sweepstakes offers
  c. free sample offerings
  d. promotional games
  e. All of these are correct.

Question 2

Linda saw a print ad in a magazine for Clairol's Natural Essence semi-permanent hair color that she knew existed but did not know anything about it. The ad informed her that users of this hair dye will not see gray roots. In terms of the hierarchy-of-effects model, which step does this marketing communication represent?
 a. creating awareness
  b. creating an expectation
  c. encouraging trial purchase
  d. reinforcing attitudes
  e. accomplishing brand loyalty


Related Topics

Need homework help now?

Ask unlimited questions for free

Ask a Question
Marked as best answer by a Subject Expert

katkat_flores

  • Sr. Member
  • ****
  • Posts: 328
Reply #1 on: Jun 29, 2018
Answer to Question 1

e

Answer to Question 2

b


corkyiscool3328

  • Member
  • Posts: 539
Reply 2 on: Jun 29, 2018
YES! Correct, THANKS for helping me on my review

nothere

  • Member
  • Posts: 324
Reply 3 on: Yesterday
Excellent

« previous next »
 

Did you know?

Persons who overdose with cardiac glycosides have a better chance of overall survival if they can survive the first 24 hours after the overdose.

Did you know?

No drugs are available to relieve parathyroid disease. Parathyroid disease is caused by a parathyroid tumor, and it needs to be removed by surgery.

Did you know?

Cucumber slices relieve headaches by tightening blood vessels, reducing blood flow to the area, and relieving pressure.

Did you know?

The ratio of hydrogen atoms to oxygen in water (H2O) is 2:1.

Did you know?

Anesthesia awareness is a potentially disturbing adverse effect wherein patients who have been paralyzed with muscle relaxants may awaken. They may be aware of their surroundings but unable to communicate or move. Neurologic monitoring equipment that helps to more closely check the patient's anesthesia stages is now available to avoid the occurrence of anesthesia awareness.

This diagram shows a cross-section of a solar-type star. This diagram shows a cross-section of a solar-type star.
Injecting an IV push (bolus) medication; C, another type of needleless syringe and needleless IV acc Injecting an IV push (bolus) medication; C, another type of needleless syringe and needleless IV acc
Blood-typing and cross-reactions: The blood type depends on the presence of surface antigens (agglut Blood-typing and cross-reactions: The blood type depends on the presence of surface antigens (agglut
Firing Rate of Individual SCN Neurons in a Tissue Culture Color bars have been added to emphasize th Firing Rate of Individual SCN Neurons in a Tissue Culture Color bars have been added to emphasize th
A beam-type torque wrench that displays the torque reading on the face of the dial. The beam display ... A beam-type torque wrench that displays the torque reading on the face of the dial. The beam display ...
Chloroplast segregation determined by mating type in Chlamydomonas Chloroplast segregation determined by mating type in Chlamydomonas
Video: Contraction and Relaxation Animation

For a complete list of videos, visit our video library