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Author Question: Trade allowances are used by retailers to reward manufacturers for performing activities in support ... (Read 120 times)

nautica902

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  • Posts: 591
on: Jun 29, 2018
Trade allowances are used by retailers to reward manufacturers for performing activities in support of the retailer.
 a. True
  b. False
 Indicate whether the statement is true or false

Question 2

Let's say that you are watching a TV advertisement. During the ad, a spokesperson talks about the attributes of the product. At the same time you are shown a picture of the product in use, the warranty information is flashed across the screen. Your ability to process the warranty detail is limited because _____ cannot handle the information overload.
 a. perceptual field
  b. sensory store
  c. short-term memory
  d. long-term memory
  e. knowledge structures


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kthug

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Reply #1 on: Jun 29, 2018
Answer to Question 1

False

Answer to Question 2

c


nautica902

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  • Posts: 591
Reply 2 on: Jun 29, 2018
Gracias!

Joy Chen

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Reply 3 on: Yesterday
YES! Correct, THANKS for helping me on my review

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