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Author Question: The _____ method tests television commercials in consumers' homes. a. NextTV b. TiVo c. Behavioral ... (Read 73 times)

NguyenJ

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on: Jun 29, 2018
The _____ method tests television commercials in consumers' homes.
 a. NextTV
  b. TiVo
  c. Behavioral
  d. Sensory
  e. Visual

Question 2

Encoding _____.
 a. is creating interference and distortion
  b. is the process of translating thought into symbolic form
  c. involves activities undertaken by receivers to interpret marketing messages
  d. is the path through which the message moves from source to receiver
  e. is receiving a message from a marcom source


bassamabas

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Reply #1 on: Jun 29, 2018
Answer to Question 1

A

Answer to Question 2

b


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NguyenJ

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Reply #2 on: Jun 29, 2018
Thank you


bassamabas

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Reply #3 on: Jun 29, 2018
No problemo


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