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Author Question: Suppose Thread's Corporation, an apparel manufacturer that specializes in casual clothing, decides ... (Read 117 times)

Pineapplelove6

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Suppose Thread's Corporation, an apparel manufacturer that specializes in casual clothing, decides to spend its entire advertising budget in three monthsMay, August, and December. What type of advertising schedule does Thread's use?
 a. continuous
  b. trade-off
  c. pulsing
  d. flighting
  e. concentrated

Question 2

Martin is a politically conservative person who respects authority and the status quo. He drives a high-end automobile and shops at expensive specialty shops. In terms of the VALS framework, Martin is a(n) _____.
 a. Maker
  b. Believer
  c. Achiever
  d. Experiencer
  e. Striver



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nikmaaacs

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Answer to Question 1

d

Answer to Question 2

c




Pineapplelove6

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Reply 2 on: Jun 29, 2018
YES! Correct, THANKS for helping me on my review


laurnthompson

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Reply 3 on: Yesterday
Great answer, keep it coming :)

 

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