This topic contains a solution. Click here to go to the answer

Author Question: Which of the following is NOT a general objective for a company's marcom program? a. inducing action ... (Read 29 times)

danielfitts88

  • Hero Member
  • *****
  • Posts: 535
Which of the following is NOT a general objective for a company's marcom program?
 a. inducing action
  b. satisfying
  c. persuading
  d. informing
  e. All of these are objectives of a company's marcom program.

Question 2

Which of the following refers to the collection of all elements in an organization's marketing mix that facilitate exchange by establishing shared meaning with its customers?
 a. marketing promotion
  b. promotion
  c. sales promotion
  d. marketing communications
  e. integrated marketing communications



Related Topics

Need homework help now?

Ask unlimited questions for free

Ask a Question
Marked as best answer by a Subject Expert

Ddddd

  • Sr. Member
  • ****
  • Posts: 334
Answer to Question 1

b

Answer to Question 2

d




danielfitts88

  • Member
  • Posts: 535
Reply 2 on: Jun 29, 2018
:D TYSM


chjcharjto14

  • Member
  • Posts: 342
Reply 3 on: Yesterday
Great answer, keep it coming :)

 

Did you know?

Interferon was scarce and expensive until 1980, when the interferon gene was inserted into bacteria using recombinant DNA technology, allowing for mass cultivation and purification from bacterial cultures.

Did you know?

Children of people with alcoholism are more inclined to drink alcohol or use hard drugs. In fact, they are 400 times more likely to use hard drugs than those who do not have a family history of alcohol addiction.

Did you know?

Drug-induced pharmacodynamic effects manifested in older adults include drug-induced renal toxicity, which can be a major factor when these adults are experiencing other kidney problems.

Did you know?

The term bacteria was devised in the 19th century by German biologist Ferdinand Cohn. He based it on the Greek word "bakterion" meaning a small rod or staff. Cohn is considered to be the father of modern bacteriology.

Did you know?

Though the United States has largely rejected the metric system, it is used for currency, as in 100 pennies = 1 dollar. Previously, the British currency system was used, with measurements such as 12 pence to the shilling, and 20 shillings to the pound.

For a complete list of videos, visit our video library