Product placement is the strategic location of products ________________.
A) in television commercials
B) in print advertisements
C) within entertainment media content
D) on billboards in busy intersections
E) on store shelves
Question 2
Not all media are created equal when it comes to corporate advertising. Compared to others, which two forms of media are particularly well suited to corporate advertising efforts?
a. radio and television
b. newspapers and magazines
c. Internet and mobile devices
d. television and magazines
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