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Author Question: During the search for products and evaluating possible suppliers stage of the business buying ... (Read 27 times)

LaDunn

  • Hero Member
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  • Posts: 526
on: Jun 29, 2018
During the search for products and evaluating possible suppliers stage of the business buying decision process, marketers sometimes use ____ analysis to examine the quality, design, materials, and possibly item reduction in order to acquire the product in the most cost-effective way.
 A) cost
  B) value
  C) profit
  D) strategic
  E) SWOT

Question 2

In one word, you can summarize the popularity of direct marketing with consumers today. What is that word?
 a. convenience
  b. privacy
  c. technology
  d. quality


Yixagurpuldink

  • Sr. Member
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  • Posts: 341
Reply #1 on: Jun 29, 2018
Answer to Question 1

B

Answer to Question 2

A


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