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Author Question: The primary role for consumer sales promotion is to a. encourage long-term purchasing of a brand. ... (Read 46 times)

sam.t96

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on: Jun 29, 2018
The primary role for consumer sales promotion is to
 a. encourage long-term purchasing of a brand.
  b. enhance the image of a brand.
  c. elicit a purchase from a customer.
  d. boost name recognition for a brand.

Question 2

The primary function of most wholesalers is to
 A) support the needs of the manufacturers and provide them with market information.
  B) provide for the unique needs of the individual retailers buying their merchandise.
  C) provide information system tracking of inventory for the ultimate consumer.
  D) perform physical distribution of products from manufacturers to retailers.
  E) develop and share database information about customers.


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orangecrush

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Reply #1 on: Jun 29, 2018
Answer to Question 1

C

Answer to Question 2

D


sam.t96

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Reply #2 on: Jun 29, 2018
Correct answers!


orangecrush

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Reply #3 on: Jun 29, 2018
Great! Please up vote :D


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